Cart abandonment from those that are just window-shopping or not ready to buy yet, is unavoidable. But a high percentage of cart abandonment comes from people who have added something to their cart. It means they are motivated to buy.

So then why do 7 out of 10 people that are motivated to buy, end up leaving after arriving on the checkout page?

Here are some of the key reasons for cart abandonment:

• Reduce fear by making your users feel comfortable. You can use SPC's one-of-a-kind click/edit and drag/drop customizer to add testimonials, trust seals, guarantees, SSL security symbol, restate your offer, add customized user-friendly messages etc to let shoppers know that your site is a secure, trusted place to do business.

• Embed your checkout form anywhere on your Wordpress Page so it retains your website's natural look & feel. As the SPC checkout form will fit in anywhere on your WP page, you can add additional testimonials and anything else you want to help eliminate buyer uncertainties and close the loop of questions your visitors may have.

• Make your checkout form less intimidating and crowded. You can customize your SPC checkout form to only ask for information that's absolutely necessary for the purchase process.
  

SmartPayCart comes with the Easiest and World's Most Powerful Drag/Drop and Click/Edit Checkout Page Builder!  

You can create a Fully Optimized, Buyer-Friendly & Conversion-Focused Checkout Forms, in a matter of seconds!  You can drag & drop form fields, add custom fields, add testimonials, terms & conditions, show/hide coupon section, display your product image, add privacy and security messages, and restate your offer with the click of a few buttons.

Wow your customers with beautifully designed, mobile-optimized checkout forms with colors/fonts that match your overall website theme.

Abandoned cart emails are your chance to continue the conversation with those that demonstrated high purchase intent but still didn’t buy and recover lost sales.

SPC's automation engine will make it really easy for you to automatically follow up with customers who abandon their shopping cart, remind them what they’ve left behind, and encourage them to complete their purchase. SPC captures contact details of cart abandoning users in an unique, non-intrusive way.

You can tag these users, add to an abandoned product in  DAP and/or to your email platform and send them personalized recovery emails with a discount (using SPC's pre-applied coupon code feature) to incentivize them to return back to your site and complete the purchase.

 Laurent Breillant

apprendre-la-photo.fr 

I've tried several order forms systems in the last year, but none of them really fit my needs. And then came SmartPayCart! 

Now I have a beautiful order form than I can simply customize to my needs, fully translate into French, VAT compliant (which is mandatory if you have any customer in the EU, and a feature that nobody except SPC seems to handle correctly), and was easy to integrate with my existing system thanks to DAPConnect and Zapier. 

I can simply connect all that to ActiveCampaign for emailing, Freshbooks for invoicing, and everything just works well. 

Plus the software evolves quickly, and new features are added all the time. Veena is very much keen to make the best product possible, and customer service is quick and good, which is critical when we're talking about the software handling payments for your business. It's also way less expensive than most options on the market, while being a way better product.

"Would you like fries with that?" makes McDonald's millions every year! And that's an order bump.

SPC comes with one of the Most Powerful & Easy-To-Use Bump Offer Customizers .

You can use pretty much any of your membership products as an order bump - one-off or subscription products, fixed-term or unlimited recurring,  low-cost trial etc.

You can offer 1-click upgrade buttons in the members area to allow your current members to purchase a new product without having to re-enter their credit card details, even if this occurs weeks or months after their initial purchase!

The member's area upsell feature only works with Stripe but SPC will allow you to automatically link the non-stripe purchases to a different buy link.

SPC comes with a shortcode generator for member's area upsell. The shortcode generator will allow you create a 1-click upsell button for Stripe purchases and also allow you to customize (and automatically display) a different button for non-Stripe purchases. 

Know your numbers!

If you don't know how well your sales funnel is doing, what offers are converting well, which ones aren't and where the drop off is happening, how are you going to fix the leaks in your funnel?

SPC can track everything from initial sale to order bumps to upsell offers and give you a full breakdown of numbers for each funnel, so you'll know exactly how well each offer is converting and you can track everything at 'button' level!